All SPD’ers now had a small taste of the Service Design process. We now could collaboratively roll out projects at a much quicker pace. Between Q3 of 2019 and Q2 of 2020, we worked together on no less than eight projects, ranging from ‘Arranging hospital transport with less hassle’ to ‘Designing a new health insurance proposition for 18-year-olds’. On average, these projects take around seven weeks (half time) from research to validated prototype.
On top of that, we made a strategic move with two results. For starters, we saw the SPD’ers getting more experienced and independent. This meant for some projects that our role as consultants shifted towards coach and facilitator. All the right signs of the shifting role of designers in a maturing organization. On the other hand, the projects we did become more complex, with the implementation of cutting edge methodologies and collaborations across mission teams and even external partners. This showcases the increased confidence for applying Service Design within VGZ.