Quantifying Need-Based Personas
How quantifying needs based personas can help you to improve your proposition
Add a quantitative layer to your needs model to get the most out of it. Define segment sizes and measure how often certain needs are present within your group of customers. With insights and tips on how to start.
Why we learn & Lunch?
Get out of your bubble and learn remotely during these strange times. While working from home, let’s keep our spirits up and work on our design knowledge and skills! Koos organizes these lunch sessions to bring marketing, CX, UX, and other design enthusiasts together. Stay connected and learn cool new design tools and methods. The weekly lunch sessions are interactive which means a combination of listening, doing and reflecting to eventually get some eye-openers or new insights related to service design and UX. Design thinking training has never been so easy.