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What is Service Design?

Robbert-Jan van Oeveren
Mar 20, 2019 · 6 min read

Conducting Service Design in Shanghai.

How it all started. In October 2016 we helped organise the Service Design Global Conference in Amsterdam. And as there were people flying into Amsterdam from all over the world, we set up a Service Design tour through Amsterdam. Participants were led through the city, visiting points of interest from a Service Design perspective. China [...]
Robbert-Jan van Oeveren
Mar 14, 2019 · 3 min read

How to use UX Design to safeguard users’ privacy?

Online privacy is that thing you kind of gave up the moment you embraced the internet. Or, at least, that is my point of view after a two month project on the subject. But there’s hope: more and more companies are taking initiatives in fixing this twisted state of affairs and I gratefully got to be part of one of them.

Hidde Burgmans
Jan 27, 2019 · 9 min read

Take-outs from the Service Design Global Conference 2018

“Service Design doing”.  This year’s overall theme of the Service Design Global Conference was ‘Design to deliver’, focussing on the complex, muddy and unsexy aspect of implementing Service Design projects into organisations. We were challenged to get out of our post-it palaces and start finding connections with others. The talks that stuck were those provoking [...]
Take-outs from the Service Design Global Conference 2018
Oct 26, 2018 · 6 min read

The difference between design thinking and Service Design

Definition of design thinking. Design thinking is an approach to solve complex problems in a user-centered way. It’s a hands-on approach, following a structured process to come to innovate solutions. Using an elaborate set of design tools, design thinking brings together what is desirable from a user’s point of view, technologically feasible and economically viable. [...]
Robbert-Jan van Oeveren
Sep 17, 2018 · 3 min read

How to redesign your website — 4 practical tips

1. Plan an internal sprint. Christmas time at Koos means finishing our internal backlog — aside from wearing dreadful Christmas sweaters. One of our UX Designers, Kaspar, took the post-it stating ‘website’ from the backlog wall. Time had turned the post-it pale. Kaspar asked for advice internally: ‘what do you think of our current website?’ [...]
Emilie van Spronsen
Aug 27, 2018 · 5 min read

Designing our new office ‘The Playhouse’

Koos team building an office journey. The result is the Playhouse, where we have all the facilities and (mind)space needed to have fun while delivering high-quality work together. Every room is named after a different kids’ playing area, always reminding us to see the true adventure and fun in solving complex challenges. Here are some [...]
Jules Prick
Aug 23, 2018 · 5 min read

The evolution of our logo.

Our first logo sketches in 2009, the first logo of Koos, and how Koos became the embodiment of our ambitions. Becoming the Playhouse of Service Design We have been growing steadily and in 2015 – 2016 we started to become a serious player, developing our own methodologies and extending our Service Design towards UX Design. [...]
Jules Prick
Aug 22, 2018 · 2 min read

Service Design and Scrum: Why UX is key.

The Service Design process is guaranteed to set you up in the right direction, but now what?

Hidde Burgmans
Jun 17, 2018 · 6 min read

Koos’ brandmodel – Map and leverage the strengths of your organisation.

Based on 5 important psychological pillars, driving the ultimate brand experience. The five pillars of our brandmodel are based on psychological tensions in life that drive our subconscious decision making process. By developing your brand based on these tensions you’ll be able to create highly relevant brand experiences, for your customers and your employees. You [...]
Jules Prick
Jun 08, 2018 · 1 min read

Best insights of the Service Design Experience in Lisbon

In the first week of July 2017, Koos Service Design hosted the second edition of the Service Design Experience (SDE) in sunny Lisbon Portugal.

Jules Prick
May 07, 2018 · 7 min read

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