Preparing for the new world
Shift in the model: Re-establishing the basic needs Times like these tend to trigger risk-aversive behaviour and increase the desire for stability. A crisis changes the drivers (and corresponding needs) behind our behaviour. We tend to shift to the left side of the tension model, trying to reestablish or reinforce our basic needs: connection, support [...]
Preparing for the new world
Jun 19, 2020 · 4 min read
Jun 19, 2020 · 4 min read
Anniversary Interview – Jette
Amsterdam or Rotterdam? Of course I am choosing Rotterdam. Rotterdam is obviously the best city in the country, and you don’t want to live in such a small space in Amsterdam. I mean, who doesn’t want to take the Intercity Direct to Amsterdam every day (I miss it!)? How do you deal with traveling to [...]
Erik van Zoelen
Jun 04, 2020 · 3 min read
Jun 04, 2020 · 3 min read
How to fulfill work-related needs?
Ten key needs to keep an eye on At Koos, we use different tools to structure our research findings to define people’s needs. One of our favourites is the ‘morphological tension model’. A bit of a mouthful, but here’s a short explanation: The morphological tension model focuses on finding out subconscious emotional structures behind everyday [...]
How to fulfill work-related needs?
Apr 29, 2020 · 11 min read
Apr 29, 2020 · 11 min read
The new balancing act between life and work
The inevitable fading borders between work and life Not surprisingly, working from home brings us many challenges. Not only do we have to find out how to do our work remotely, we are also faced with the inevitable fading borders between work and life. We used to go out of our house and literally change [...]
Oda Landsman
Apr 21, 2020 · 8 min read
Apr 21, 2020 · 8 min read
Why design can help your company in times of crisis
The power of design: navigating uncertainty! In our new reality, we’ll have to redesign our processes and propositions, try out new things, find out what works and what does not, learn from it and improve continuously. We live in uncertain times and no one knows what this new reality will actually look like. But there’s [...]
Why design can help your company in times of crisis
Mar 30, 2020 · 5 min read
Mar 30, 2020 · 5 min read
How do you set up a remote user test?
Now, a remote user test is quite a different animal. We’ve been doing some remote user tests during international projects in the past, but we actually had a full day of user tests planned on our first day of remote working! This required some last minute preparations. However, now that we’re better prepared and since [...]
How do you set up a remote user test?
Mar 25, 2020 · 7 min read
Mar 25, 2020 · 7 min read
When your home becomes your office
Just like (almost) everyone these days, our Koosjes are currently working from home. Although we often work remotely during international projects, we now have to implement this way of working in everything we do. That’s quite a stretch from our normal working days, which involve a lot of contact with both our colleagues and our [...]
When your home becomes your office
Mar 20, 2020 · 6 min read
Mar 20, 2020 · 6 min read
Ten years of Koos (part 2)
What is the biggest difference between Service Design in 2009 and 2019? Back in 2010, practically no one knew what Service Design was. I remember one of our first new business meetings, where we talked for an hour about why Service Design is awesome. At the end of the conversation, the client bravely asked us [...]
Robbert-Jan van Oeveren
Jan 30, 2020 · 6 min read
Jan 30, 2020 · 6 min read
Ten years of Koos (part 1)
Koos was founded in 2009, why did you decide to start the company? I don’t know why, but I have always had the drive to start my own company. Maybe it was because I came from a family of entrepreneurs. Or maybe it was because of the company I owned during my study time in [...]
Robbert-Jan van Oeveren
Jan 30, 2020 · 5 min read
Jan 30, 2020 · 5 min read
Employee Experience exceeds HR
EX for engagement: we need more than chocolates Why do people take a job at your company, why do they stay and what makes them leave? All questions to help you understand how you can attract and retain your human capital. With talent scarcity, HR needs to focus on figuring out the needs of their [...]
Noortje Hartman
Oct 15, 2019 · 3 min read
Oct 15, 2019 · 3 min read