An Amsterdam Koosje having the Lisbon office experience

The hidden power of Design Thinking for a Circular Economy

Outward vs. Inward Service Design You guessed it, design thinking holds answers to many of the questions mentioned above. So, design thinking is this flashy methodology that brings products and services that people actually like using. I can hear you thinking: that’s all great and clearly has a place in bringing new value propositions to [...]
Joost van Leeuwen
Mar 30, 2021 · 4 min read

Positive impact: a framework to discuss, make and measure it

Meet the target groups As with every design challenge, we started off with the question: who are we designing for? Or in the context of this challenge, who are we making positive impact for? As consultants, we by default strive to make a positive impact with our clients. Additionally, we are service and UX designers [...]
Positive impact: a framework to discuss, make and measure it
Mar 11, 2021 · 5 min read

Design for Social Innovation Meetup

Our topics and speakers: Educating future generations – Gonçalo Gomes is an assistant professor at the University of Aveiro and a member of the ID+ Desis Lab, teaching design for social innovation in the master’s degrees and leading different academic research projects. Working globally with local communities – Munir Ahmad leads the Aga Khan Foundation’s [...]
Cátia Pereira
Mar 03, 2021 · 6 min read

Design for Positive Impact Meetup

The speakers: Ângela, a corporate associate at Maze Laura, an investment manager in Rubio Impact Ventures Carlos, the President of the Board of directors and CEO of IES Social Business School Ângela’s perspective About Maze:  Maze is an impact investment firm. They accelerate and invest in solutions that deliver impactful outcomes. They do it by [...]
Mariana Ribeiro
Mar 03, 2021 · 11 min read

Milkymap and Koos Service Design join forces to boost CX transformation for large organisations.

Who is Milkymap? Milkymap is a Dutch provider of Journey Mapping software. Their background in customer journey mapping and service design thinking enables them to build a trustworthy CX management tool, the Milkymap Galaxy platform. This platform can be used to digitize and organize journeys, create and track KPI’s and combine qualitative and quantitative data [...]
Joris Hens
Feb 23, 2021 · 1 min read

The Future of Service Design with Birgit Mager

Birgit Mager, the mother of Service Design, has been lecturing this discipline since 1995, promoting and building a network that would strengthen Service Design all over the world and, nowadays, inspiring the community by being president of the Service Design Network. We felt very privileged to have her as a guest speaker at our Learn [...]
Catarina Silva
Jan 19, 2021 · 5 min read

The life of an intern at Koos

Entering Koos  Your internship at Koos starts with a warm welcome. Being excited and a tad bit nervous you will be greeted with open arms by the Koos team. The onboarding of interns at Koos is well arranged, which makes it easy for you to get into the workflow of being an intern in a [...]
The life of an intern at Koos
Jan 15, 2021 · 8 min read

Find out which digital platforms perform best to manage your CX!

In a nutshell, what do all these platforms do? All platforms have as the main priority to improve the way CX is managed. Several features are similar across all platforms, but how they are designed and organised continues to change between platforms. These core features are: Standardizing customer journeys Journeys that are built with the [...]
Joris Hens
Dec 16, 2020 · 9 min read

The cash cow is dead. Welcome to Bèta-world.

Adaptability to change Let me start by quoting Darwin; whether you are an organisation or a species, it doesn’t matter if you are the biggest, the smartest or the richest. Key is your ability to adapt. “It is not the strongest of the species that survives, nor the most intelligent. It is the one that [...]
Jules Prick
Nov 03, 2020 · 5 min read

Why we are fans of customer experience management, and you should be too!

What is customer experience management? Customer experience management (CX management for short) can be defined as ‘the process of measuring and managing all customer journeys across a service ecosystem’. That’s a whole lot of lingo, so let’s break it down. CX Management doesn’t look at individual journeys or touchpoints, but considers the full ‘service ecosystem’. [...]
Kaspar Kazil
Sep 24, 2020 · 15 min read

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