Milkymap and Koos Service Design join forces to boost CX transformation for large organisations.

Joris Hens
Feb 23, 2021 · 1 min read

The Future of Service Design with Birgit Mager

Birgit Mager, the mother of Service Design, has been lecturing this discipline since 1995, promoting and building a network that would strengthen Service Design all over the world and, nowadays, inspiring the community by being president of the Service Design Network. We felt very privileged to have her as a guest speaker at our Learn [...]
Catarina Silva
Jan 19, 2021 · 5 min read

The life of an intern at Koos

Entering Koos  Your internship at Koos starts with a warm welcome. Being excited and a tad bit nervous you will be greeted with open arms by the Koos team. The onboarding of interns at Koos is well arranged, which makes it easy for you to get into the workflow of being an intern in a [...]
The life of an intern at Koos
Jan 15, 2021 · 8 min read

Find out which digital platforms perform best to manage your CX!

In a nutshell, what do all these platforms do? All platforms have as the main priority to improve the way CX is managed. Several features are similar across all platforms, but how they are designed and organised continues to change between platforms. These core features are: Standardizing customer journeys Journeys that are built with the [...]
Joris Hens
Dec 16, 2020 · 9 min read

The cash cow is dead. Welcome to Bèta-world.

Adaptability to change Let me start by quoting Darwin; whether you are an organisation or a species, it doesn’t matter if you are the biggest, the smartest or the richest. Key is your ability to adapt. “It is not the strongest of the species that survives, nor the most intelligent. It is the one that [...]
Jules Prick
Nov 03, 2020 · 5 min read

Why we are fans of customer experience management, and you should be too!

What is customer experience management? Customer experience management (CX management for short) can be defined as ‘the process of measuring and managing all customer journeys across a service ecosystem’. That’s a whole lot of lingo, so let’s break it down. CX Management doesn’t look at individual journeys or touchpoints, but considers the full ‘service ecosystem’. [...]
Kaspar Kazil
Sep 24, 2020 · 15 min read

Service Design Days 2020: Harry Potter, Kings Cross and Spaceships

Putting tomorrow in the blender This year’s Service Design Days revolved around the relationship between humankind and technology. ‘A blended tomorrow – expanding design horizons with technology’ is not only quite a mouthful but also very multi-interpretable as we found out during the conference. It apparently both refers to an app for Harry Potter fans [...]
Hidde Burgmans
Sep 16, 2020 · 6 min read

Service Design and the transition to a Circular Economy

User needs at the core The Circular Economy aims to move away from ownership of product and aims to have user needs fulfilled by services. This is precisely the core of what Service Design does; starting with the user and learning about their needs. Based on these needs, we design services that address these directly.  [...]
Joost van Leeuwen
Jul 21, 2020 · 5 min read

Looking back on our first fully remote project

Getting to know each other Really different, not as fun, and not very efficient, this is one of the few things that are truly better in real life! Although we did get to know very specific details about people, like people’s home decoration, their pets, and what they are eating for breakfast.  Empathizing with the [...]
Emma Schalkers
Jun 25, 2020 · 3 min read

Preparing for the new world

Shift in the model: Re-establishing the basic needs Times like these tend to trigger risk-aversive behaviour and increase the desire for stability.  A crisis changes the drivers (and corresponding needs) behind our behaviour. We tend to shift to the left side of the tension model, trying to reestablish or reinforce our basic needs: connection, support [...]
Preparing for the new world
Jun 19, 2020 · 4 min read

Anniversary Interview – Jette

Amsterdam or Rotterdam? Of course I am choosing Rotterdam. Rotterdam is obviously the best city in the country, and you don’t want to live in such a small space in Amsterdam. I mean, who doesn’t want to take the Intercity Direct to Amsterdam every day (I miss it!)?  How do you deal with traveling to [...]
Erik van Zoelen
Jun 04, 2020 · 3 min read

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